Hello. I'm Alvalyn.
As an independent designer and illustrator I have helped companies and organizations establish and maintain influence through effective and elegant graphic design solutions. I design identities, print advertising and direct mail, web sites, publications, catalogs and annual reports. I advise on brand strategy and marketing plans, manage projects and maintain long-term relationships with my clients. I draw and paint, creating original artwork that tells a story.
I have now received four design awards, which means I have much to live up to. I have worked with high profile companies and around-the-corner businesses and focus on client-direct relationships.
My artistic bent showed up early in my life. Drawing and painting throughout my childhood, I excelled in storytelling and draftsmanship. By my sophomore year in high school I determined to somehow make a living as an artist. During my time at California State University, Northridge as an art major I applied to Art Center College of Design where I pursued my Bachelor Degree in illustration.
I began my career after graduating from Art Center in 1981. After a series of freelance projects over the next four years, I launched Alvalyn Creative, a graphic design and illustration studio located near Thousand Oaks, California. I gained extensive experience in publication and print design, identity and branding, and from there expanded into web design in order to develop consistent visibility programs across a variety of media.
What I bring to the table includes a thorough awareness of aesthetic principles that I blend with functionality and purpose to create successful design solutions. I bring strong drawing skills and an expert-level knowledge of color theory. I bring seasoned professionalism, flexibility, consistent communication and a desire for your success.
In addition to my "day job", I teach. I have been an extension instructor since 1993 and teach courses in design theory, color theory, design history and drawing.
Designing Influence...Drawing Attention.